The global Maternity
Innerwear Market is expected to value USD 9.67
Billion in 2028 and to expand at a CAGR of 4.6% during the forecast period.
Factors such as increasing purchasing power and availability and visibility of
more westernized clothing, attire, and innerwear brands online and in physical
stores and outlets, as well as celebrity endorsements of such products are
driving growth of the global maternity innerwear market.
This market
intelligence report includes a comprehensive evaluation of the market,
discussing the value, volume, size, share, growth rate, key trends, demand
& supply ratio, gross revenue, competitive landscape, regional analysis,
manufacturers, product types, and end-user applications to give a 360°
overview of the global Maternity Innerwear industry. The study provides key
information pertaining to the different elements that are propelling or
restraining the growth of the sector. It draws accurate forecasts to estimate
the prospective growth of the overall business.
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Key Players:
Some prominent players
in the global maternity innerwear market include H&M, Hotmilk Lingerie,
Wacoal, Seraphine, Mamacouture, FirstCry, Fresh Venturz LLP, Triumph
International, Adore Me, Inc, and CLOVIA.
Some
key findings in the report:
- The offline segment is expected to
remain dominant in terms of revenue contribution to the global maternity
innerwear market going ahead, and the trend is expected to continue over
the forecast period. This growth is attributable to availability of a wide
variety of products through hypermarkets and departmental stores.
- The maternity briefs segment
maintained a dominant revenue share the market in 2020 and register a
rapid incline during the forecast period. Factors such as rising demand
for more hygienic products during pregnancy and initial days after
delivery need for more comfortable fits to wear are factors driving market
growth.
- North American market is expected
to maintain its dominance over other regional markets during the forecast
period. This is attributed to high demand for consumers in developed
countries such as Canada and the U.S.
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Market
Segmentation:
Type Outlook (Revenue,
USD Million, 2018–2028)
- Maternity/Nursing Bras
- Camisoles
- Shapewear
- Maternity Briefs
Distribution Channel
Outlook (Revenue, USD Million, 2018–2028)
- Online
- Offline
Regional Outlook
(Revenue, USD Billion; 2018–2028)
- North America
- U.S
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Italy
- Spain
- BENELUX
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of APAC
- MEA
- Saudi Arabia
- UAE
- South Africa
- Rest of MEA
- Latin America
- Brazil
- Rest of LATAM
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Objective of Studies:
·
To
provide detailed analysis of the market structure along with forecast of the
various segments and sub-segments of the global Maternity Innerwear market.
·
To
provide insights about factors affecting the market growth. To analyze the Maternity
Innerwear market based on various factors- price analysis, supply chain
analysis, Porte five force analysis etc.
·
To
provide historical and forecast revenue of the market segments and sub-segments
with respect to four main geographies and their countries- North America,
Europe, Asia, Latin America and Rest of the World.
·
To
provide country level analysis of the market with respect to the current market
size and future prospective.
Thank
you for reading this article. You can also get chapter-wise sections or
region-wise report coverage for North America, Europe, Asia Pacific, Latin
America, and Middle East & Africa.
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